ABOUT SUQQU
The essence of living beautifully.
Confidence. Freedom. Individuality.
Stand up straight. Adopt a striking posture. And go where your heart leads you.
True beauty is not about comparing ourselves to others. It is about being beautiful in our own way. SUQQU is dedicated to creating products that work in harmony with the skin and the individual to draw forth each person’s brilliance and expression whatever the season.
Witnessing how SUQQU’s signature serenity swiftly segues into the most dynamic kind of beauty is an exhilaration we aspire for all our customers to experience.
Because we believe natural excitement towards life, also shines from the skin.
THE STORY OF SUQQU
SUQQU’s RADIANCE
Pure and clear skin that looks even more beautiful over the flow of time.
From our skincare to our makeup, SUQQU nurtures and enhances the expression of radiance with precision in a multi-dimensional approach.
Inspired by the flow of movement and the present moment, SUQQU-cared skin glows from within.
BEAUTY METHOD
PRODUCTS
SKINCARE
A breath of lustre and luminosity to the skin.
Glowing skin is an outward expression of vitality itself.
Inner radiance projects strength and confidence.
Skin that can face up to life.
BASE MAKEUP
Crystallising life’s inner glow.
An opulent and lustrous texture that comes alive on the skin.
Sublime in the stillness of the mirror.
Even more beautiful as your face lights up with renewed vitality.
This is the essence behind SUQQU’s base makeup.
COLOR MAKEUP
Reawaken your makeup.
Our colours are neither experimental nor do they play safe.
SUQQU’s exquisite shades invite you to discover different facets of yourself. Your spirit and individuality. Each shade is inspired by the array of wonderful colours from Japan’s 72 microseasons and created with artisanal craftsmanship.
Iconic colours formulated with precision for ultimate performance.
Why follow seasonal trends? Take your own direction.
Make each season your own with SUQQU.
HISTORY
2003
SUQQU introduces its original method “GANKIN MASSAGE”.
The long-selling eyelash curler is launched.
Initially, our curler was not for commercial sale and existed as a tool for in-store services, due to popular demand it was released.
2006
SUQQU is awarded marie claire’s PRIX D’EXCELLENCE DE LA BEAUTE
SUQQU’s first overseas counter opens at the Isetan store in Bangkok, Thailand.
2016
One of SUQQU’s many signature products, the first cream foundation is launched . Based on the concept of “transforming glow”.
2017
‘Designing Color Eyes’ a quad eyeshadow palette is conceived and becomes SUQQU’s feature products since its launch.
2018
SUQQU’s 15th Anniversary - a pop-up event is held under the theme Impact of Beauty.
2021
The popular quad eyeshadow palette is relaunched as ‘Signature Color Eyes’ becoming the latest hero product for SUQQU.
NOW
SUQQU opens 70+ stores worldwide.
© SUQQU All Rights Reserved.
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We, E’quipe, LTD. in Japan, use cookies on our webpages to improve our webpages, including enhancing information, services provided and the ease of use of the webpages, and on some pages, to authenticate membership for login, customize the service contents or distribute advertising based on browsing history. A cookie is an electronic file that is transmitted from a particular webpage to a browser viewing that page which can be retrieved later to distinguish a customer’s computer.
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Google Inc.: https://policies.google.com/technologies/ads?hl=en
Yahoo Japan Corporation: http://docs.yahoo.co.jp/docs/info/terms/chapter1.html#cf2nd
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