NEWS

DESIGNING MASSAGE CREAM RINSEIKOU KIT
Available from Tuesday 2nd January 2024 / Pre-Order starts from Tuesday 26th December 2023

The "Designing Massage Cream", the "backbone" of SUQQU's skincare method, is now available in a special kit with a magnificent, crisp, and fresh "Clean Citrus Floral Fragrance".

2023 WINTER COLOR COLLECTION
Available from Friday 1st December 2023

Dispersed light travels many trajectories before reaching the eyes, bringing a sense of splendor and exuberance. When its luminosity is applied to the skin, it radiates an unpredictable dazzle whenever the wearer moves, making them sparkle even brighter. SUQQU’s Winter Color Collection expresses the high spirits of the season in makeup. Bold yet delicate. This is a special collection imbued with a measured shimmer.

HOLIDAY FOUNDATION KIT
Available from Friday 1st December 2023

VIALUME THE KIT/AQUFONS KIT
Available from Friday 1st December 2023

2024 SPRING COLOR COLLECTION
Available from Friday 26th January 2024 / Pre-Order starts from Friday 19th January 2024^*

For its 2024 spring color collection, SUQQU expresses colors filled with the bliss of spring, delicate sparkle and a waterfront landscape with a touch of melancholy.
With a focus on lips wearing rich shimmering glow and oozing color, this collection creates an eye look with a harmony of delicate sparkle and subtle shadow like reflecting spring light and colors your cheeks with a soft touch of complexion.
This collection achieves colorful and blissful makeup looks featuring layers of a variety of colors reminiscent of the surface of water that constantly changes its expressions as the ripples spread beautifully.

Update of discontinued products

HOLIDAY COLLECTION 2023
Available from Thursday 2nd November 2023

Winter in Japan is expressed by the color silver in its beautiful and fantastical scenery. SUQQU’s holiday season 2023 features two makeup kits inspired by a snowy world. The makeup kits evoke a winter scene with compelling presence and solemnity while conjuring up an image of fantasy and evanescence.

MOISTURE FIX MIST ONNOKOU/HAND TREATMENT ONNOKOU
Available from Friday 6th October 2023

The letter “穏(On)” serves as the inspiration. The red-tinged sky at dusk, the warm light pouring in through the windows. A gentle breeze softly blowing leaves, a candle flame illuminating the darkness. Experience a warm, comforting scent through a mist and hand cream.

VIALUME THE MASK
Available from Friday 6th October 2023

SUQQU VIALUME THE MASK is a luxurious sheet mask coated with a rich, cream-inspired formula. Designed with a unique shape for tight adhesion and delivers a luxurious radiance to your skin. The limited-edition release in autumn 2021 was met with great acclaim. Now set to make a long-awaited return in Autumn 2023.

SUQQU 20th ANNIVERSARY COLLECTION
Available from Friday 15th September 2023

Beauty has countless expressions, every one unique.
A light that shines from within, radiating joy. Reflecting your life’s journey, guided by your own values. A spectrum of beauty, illuminated by SUQQU in its 20th year.

THE FOUNDATION/THE LOOSE POWDER
Available from Friday 1st September 2023

The joy of makeup lies in surpassing the natural beauty of the skin.
Since its launch in 2016, SUQQU's cream foundation has consistently been updated to provide the best for mature skin.
SUQQU's glow will reach new heights in the autumn of 2023.

2023 AW COLOR COLLECTION
Available from Friday 21st July 2023

Makeup that is not only colorful but also expressive of the beauty and radiance produced by layers of multiple colors. This collection, which allows the user to experience the new color expressions of SUQQU to their heart’s content, has been released to color the “here and now” of many people.

MAKEUP FIX MIST SUMINOKOU/HAND TREATMENT SUMINOKOU
Available from Friday 2nd June 2023

SUQQU has created a new scent inspired by a single kanji character, “澄(Sumi)”, meaning clarity. Refreshing, like a clear blue sky with a light breeze, morning mist on highlands, or pure, fresh water gushing from a spring.

SMOOTH CLEAR CLEANSING OIL/REFINING SOFT CLEANSING CREAM/GENTLE WHIP WASH
Available from Friday 7th April 2023

Removing dirt, while maintaining moisture For skin that’s clean and hydrated. SUQQU's new cleanser and facial wash.

Discontinuation of Melting Powder Blush

PROTECTING DAY CREAM
Available from Friday 3rd February 2023

Today’s skin made more beautiful. A high UV protection cream that connects today's beauty to future skin.

VIALUME THE SMOOTHING CREAM
Available from Friday 16th September 2022

Introducing VIALUME THE SMOOTHING CREAM.
Reduces wrinkles , smooths skin, adds glow, and more.

GLOW CREAM COMPACT
Available from Friday 2nd September 2022

SUQQU, which has been pursuing gloss, newly proposes
A "life-size glow" to accompany the new normal era.
A foundation allows you to be yourself and feel comfortable at any time of the day. The Glow Cream Compact is the answer.

VIALUME THE CLEANSING CREAM
Available from Friday 1st April 2022

Precious Cleansing Time For A Look of Renewed Radiance.
New cleansing cream from SUQQU’s premium line.

International Women's Day Support Program in March 2022 and Report on the completion of donations for 2021

Gift wrapping service available for a fee in shops and at the official online shop from Tuesday, 1st February 2022.

SUQQU will launch a gift-wrapping service for a fee from Tuesday, 1st February 2022, as part of its efforts to be more environmentally friendly.
SUQQU offers a reusable gift-wrapping service as part of its commitment to a sustainable society.

MELTING POWDER BLUSH​​
Available from Friday 7th January 2022

By using the new "Melting Powder Formulation" technology, SUQQU has been able to create a new composition of ingredients with a high oil content ※ and achieved an unprecedented feel. Although it is a powder, it blends naturally with the skin with a "new moist feeling". It gently adds the hue on your complexion with glow.

Bring radiance and rosy glow to your skin. Wear effortlessly a veil of elegance. A new “matte veil” powder.

Bring bright and clear radiance filled with moisture to the skin for pure clarity.
Design “clear radiance” through a multidimensional approach to prevent the dullness caused by dryness and other factors.

Lightly tinted with colors inspired by trees or minerals that increase its value over time.
The bullet design features an engraved new brand icon “S”, initial for SUQQU.

Melt off excess sebum and keratin plugs for a clear smooth skin.

Inspired by the beauty of ceramic glazes, this primer and powder
foundation finely coat the skin’s inner radiance and create a soft satiny
appearance.

SUQQU’s iconic eyeshadow palette gives exquisitely refined colors for lustrous eyes. For a simple basic look with a touch of refinement. Designed to adhere closely and seamlessly, its color quite simply becomes one with the eyelid. Blendable and buildable color payoff with a blissfully smooth texture.

VIALUME THE SERUM / VIALUME THE LOTION / VIALUME THE CREAM / COTTON N
Friday, 2nd October on release

Moisture, firmness, translucency, brightness, smoothness.
And here now to address all of these elements and create a truly beautiful glow, is SUQQU’s most luxurious skincare for aging skin*.

COMFORT LIP FLUID FOG / COMFORT LIP FLUID GLOW
Friday, 4 September, 2020 on release

SUQQU is launching the brand-new liquid lipstick with two different finishes.
These lipsticks give a fresh, locked-in color for lips to revel in a beautiful glow.
Comfortable, yet also dramatic. Available in 14 shades that enhance the look of your lips.

Information on the limitation of purchasing quantity for NEW SEASON COLLECTIONS
after Friday, August 28

GANKIN MASSAGE™

A more toned, streamlined, and resilient jawline. A healthy blush and glow.
The GANKIN MASSAGE™ is a SUQQU original methodology that gives you a brighter, healthier, more carefree look, in just three minutes.
Gets down to the beauty fundamentals, working around the bone structure and on the facial muscles, and improving lymph flow and circulation, for glowy, refined skin that serves as a beautiful base for your skincare and makeup.

DESIGNING MASSAGE CREAM / CLARIFYING TONER
Friday, July 3, 2020 on release

New and improved massage cream and wipe-away toner