NEWS


news_230607_01

  • PRODUCTS
  • 2023.05.19

SUNFLOWER WONDER COLLECTION
Available from Wednesday 7th June 2023/ Pre-Order starts from Wednesday, 31st May

  • *
    SUQQU official online shop receives pre-order at 9:30(JST).

The SUNFLOWER WONDER COLLECTION is inspired by the appearance and emotions evoked by sunflowers. These vibrant, summery colors, with a touch of smokiness, evoke an exquisite color palette with a hint of melancholy to create a deeply elegant and mature expression.


news_230602_01

  • PRODUCTS
  • 2023.05.19

SUMMER FOUNDATION KIT
Available from Friday 2nd June 2023 / Pre-Order starts from Friday 26th May

  • *
    SUQQU official online shop receives pre-order at 9:30(JST).

news_230602_02

  • PRODUCTS
  • 2023.05.19

MAKEUP FIX MIST SUMINOKOU/HAND TREATMENT SUMINOKOU
Available from Friday 2nd June 2023 / Pre-Order starts from Friday 26th May

SUQQU has created a new scent inspired by a single kanji character, “澄(Sumi)”, meaning clarity. Refreshing, like a clear blue sky with a light breeze, morning mist on highlands, or pure, fresh water gushing from a spring.


news_230512_01

  • PRODUCTS
  • 2023.05.12

2023 SUMMER COLLECTION
Available from Friday 12th May 2023

The SUQQU collection is evocative of this unique beauty that changes depending on the viewing angle and movement. Inspired by the glittering shine of opal illuminated by bright summer light. Sophisticated colors with a jewel-like luster add vibrancy for an elegant summer look.


news_180921

  • INFORMATION
  • 2023.05.12

Update of discontinued products


news_230407_01

  • PRODUCTS
  • 2023.04.07

SMOOTH CLEAR CLEANSING OIL/REFINING SOFT CLEANSING CREAM/GENTLE WHIP WASH
Available from Friday 7th April 2023

Removing dirt, while maintaining moisture For skin that’s clean and hydrated. SUQQU's new cleanser and facial wash.


news_180921

  • INFORMATION
  • 2023.02.10

Discontinuation of Melting Powder Blush


news_230203_01

  • PRODUCTS
  • 2023.02.03

PROTECTING DAY CREAM
Available from Friday 3rd February 2023

Today’s skin made more beautiful. A high UV protection cream that connects today's beauty to future skin.


news_230120

  • PRODUCTS
  • 2023.01.20

2023 SPRING COLOR COLLECTION
Available from Friday 20th January 2023

This color collection brings the naturally beautiful colors of herb and tree dye to makeup.
The overlapping of various colors creates a one-of-a-kind beauty akin to plant and tree dyeing. Creating a promising, positive makeup look, perfect for the season of fresh beginnings.


news_230102

  • PRODUCTS
  • 2023.01.02

DESIGNING MASSAGE CREAM YAEZAKIKOU KIT
Available from Monday 2nd January 2023

The "Designing Massage Cream", the "backbone" of SUQQU's skincare method, is now available in a special kit with a limited-edition "Authentic Floral Fragrance", a fragrance that reflects SUQQU's 20th anniversary.


news_220916_b

  • PRODUCTS
  • 2022.09.16

VIALUME THE SMOOTHING CREAM
Available from Friday 16th September 2022

Introducing VIALUME THE SMOOTHING CREAM.
Reduces wrinkles , smooths skin, adds glow, and more.


news_220902

  • PRODUCTS
  • 2022.09.02

GLOW CREAM COMPACT
Available from Friday 2nd September 2022

SUQQU, which has been pursuing gloss, newly proposes
A "life-size glow" to accompany the new normal era.
A foundation allows you to be yourself and feel comfortable at any time of the day. The Glow Cream Compact is the answer.


news_220401_1

  • PRODUCTS
  • 2022.04.01

VIALUME THE CLEANSING CREAM
Available from Friday 1st April 2022

Precious Cleansing Time For A Look of Renewed Radiance.
New cleansing cream from SUQQU’s premium line.


news_180921

  • INFORMATION
  • 2022.03.04

International Women's Day Support Program in March 2022 and Report on the completion of donations for 2021


news_220210_1

  • PRODUCTS
  • 2022.02.10

THE LIQUID FOUNDATION
Available from Thursday 10th February 2022

Imparts a luminescence.
A rich textured, smooth veil of radiance evens out the skin and stays in place. A long-lasting fresh, luminous look.​


news_220201_1

  • INFORMATION
  • 2022.02.01

Gift wrapping service available for a fee in shops and at the official online shop from Tuesday, 1st February 2022.

SUQQU will launch a gift-wrapping service for a fee from Tuesday, 1st February 2022, as part of its efforts to be more environmentally friendly.
SUQQU offers a reusable gift-wrapping service as part of its commitment to a sustainable society.


news_220107_1

  • PRODUCTS
  • 2022.01.07

MELTING POWDER BLUSH​​
Available from Friday 7th January 2022

By using the new "Melting Powder Formulation" technology, SUQQU has been able to create a new composition of ingredients with a high oil content ※ and achieved an unprecedented feel. Although it is a powder, it blends naturally with the skin with a "new moist feeling". It gently adds the hue on your complexion with glow.

  • *
    In the history of SUQQU​

news_211203_4

  • PRODUCTS
  • 2021.12.03

SMOOTH MATTE LOOSE POWDER
Available from Friday 3rd December

Bring radiance and rosy glow to your skin. Wear effortlessly a veil of elegance. A new “matte veil” powder.


news_210903_1

  • PRODUCTS
  • 2021.09.03

AQUFONS
Available from Friday 3rd September

Bring bright and clear radiance filled with moisture to the skin for pure clarity.
Design “clear radiance” through a multidimensional approach to prevent the dullness caused by dryness and other factors.


news_210903_2

  • PRODUCTS
  • 2021.09.03

THE CREAM FOUNDATION
Available from Friday 3rd September

Extends the shade range catering to diverse needs.
THE CREAM FOUNDATION lets you choose your own “personal shade”.


news_210806

  • PRODUCTS
  • 2021.08.06

SHEER MATTE LIPSTICK
Available from Friday 6th August

Lightly tinted with colors inspired by trees or minerals that increase its value over time.
The bullet design features an engraved new brand icon “S”, initial for SUQQU.


news_210402

  • PRODUCTS
  • 2021.04.02

PORE CLEANSING SERUM
Available from Friday 2nd April

Melt off excess sebum and keratin plugs for a clear smooth skin.


news_211225_1

  • PRODUCTS
  • 2021.03.05

Smooth Cover Primer, Glow Powder Foundation
Available from Friday 5th March

Inspired by the beauty of ceramic glazes, this primer and powder
foundation finely coat the skin’s inner radiance and create a soft satiny
appearance.


news_201201_1

  • PRODUCTS
  • 2021.01.08

SIGNATURE COLOR EYES
Available from Friday 8th January 2021

SUQQU’s iconic eyeshadow palette gives exquisitely refined colors for lustrous eyes. For a simple basic look with a touch of refinement. Designed to adhere closely and seamlessly, its color quite simply becomes one with the eyelid. Blendable and buildable color payoff with a blissfully smooth texture.


news_200904

  • PRODUCT
  • 2020.10.02

VIALUME THE SERUM / VIALUME THE LOTION / VIALUME THE CREAM / COTTON N
Friday, 2nd October on release


Moisture, firmness, translucency, brightness, smoothness.
And here now to address all of these elements and create a truly beautiful glow, is SUQQU’s most luxurious skincare for aging skin*.

  • *
    Moisturizing care for more beautiful skin

news_200731_2

  • PRODUCT
  • 2020.09.04

COMFORT LIP FLUID FOG / COMFORT LIP FLUID GLOW
Friday, 4 September, 2020 on release


SUQQU is launching the brand-new liquid lipstick with two different finishes.
These lipsticks give a fresh, locked-in color for lips to revel in a beautiful glow.
Comfortable, yet also dramatic. Available in 14 shades that enhance the look of your lips.


news_180921

  • PRODUCT
  • 2020.08.21

Information on the limitation of purchasing quantity for NEW SEASON COLLECTIONS
after Friday, August 28


2020 春季彩妆系列

  • INFORMATION
  • 2020.07.10

GANKIN MASSAGE™

A more toned, streamlined, and resilient jawline. A healthy blush and glow.
The GANKIN MASSAGE™ is a SUQQU original methodology that gives you a brighter, healthier, more carefree look, in just three minutes.
Gets down to the beauty fundamentals, working around the bone structure and on the facial muscles, and improving lymph flow and circulation, for glowy, refined skin that serves as a beautiful base for your skincare and makeup.


news_200619_2

  • PRODUCT
  • 2020.07.10

DESIGNING MASSAGE CREAM / CLARIFYING TONER
Friday, July 3, 2020 on release


New and improved massage cream and wipe-away toner


logo_v


© SUQQU All Rights Reserved.

Use of cookies

We require your consent to the use of cookies before you can visit this website.
I consent to the use of cookies.

COOKIES

We are sorry that you have decided not to use cookies.
Unfortunately, our website does not work optimally without the use of cookies. Hence, you will be unable to visit this page.
If you would like to change your mind and authorize the use of cookies at this time, please click here.

About cookies

We, E’quipe, LTD. in Japan, use cookies on our webpages to improve our webpages, including enhancing information, services provided and the ease of use of the webpages, and on some pages, to authenticate membership for login, customize the service contents or distribute advertising based on browsing history. A cookie is an electronic file that is transmitted from a particular webpage to a browser viewing that page which can be retrieved later to distinguish a customer’s computer.
We also use a system operated by a provider other than us for use of cookies. For more details, see here.
You can disable or delete cookies in your browser settings. However, this makes certain services, including services requiring login, unavailable.

Use of cookies

We require your consent to the use of cookies before you can visit this website.
I consent to the use of cookies.

Use of the cookie information by 3rd party service providers

In order to analyze user access and optimize advertising distribution, E’quipe, LTD. have acquired statistical website usage information through cookies or web beacons operated by 3rd party service providers (*1) and also distributed advertising via 3rd party service provider on their websites. The cookie information used for access analysis or advertising distribution by 3rd party service providers cannot be used to distinguish an individual. E’quipe, LTD. in conjunction with 3rd party service providers have optimized and distributed advertising (ex. retargeting advertising and behavior targeting advertising) based on the customer’s previous access to RMK.SUQQU website or other website with a combination of 1st party cookie (ex. Google Analytics Cookie) and 3rd party cookie (ex. DoubleClick Cookie).

(*1) 3rd party service providers whom E’quipe, LTD. engage for web access analysis and advertising distribution refers to the following companies.
For details of cookie information use by 3rd party service providers, please visit their website linked below.
If you wish to disable cookies (opt-out), please access the opt-out pages of each 3rd party service provider described below and follow the steps to disable cookies. Please note that disabling cookies (opting-out) may restrict use of some services.

Service for optimization of advertising distribution

Service for website access analysis

List of opt-out pages

Opt-out page for Google Inc.: https://adssettings.google.com?hl=en
Opt-out page for Google Inc. DoubleClick cookie: https://support.google.com/ads/answer/7395996?hl=en
Opt-out page for Yahoo Japan Corporation: http://btoptout.yahoo.co.jp/optout/preferences.html
Opt-out page for FreakOut, Inc.: https://js.fout.jp/info/privacy_en.html
Opt-out page for Facebook, Inc.: https://www.facebook.com/ads/website_custom_audiences/
Opt-out page for D.A.Consortium Inc.: http://feedback.impact-ad.jp/optout?a=mone

Use of Google Analytics

E’quipe, LTD. use Google Analytics on their websites to collect information for marketing and promotion, conduct statistical analysis of website usage, perform maintenance and management, and solve problems. Even though Google Analytics collects user information via cookies, information that can be used to identify an individual is not collected. User information collected by Google Analytics via cookies shall be managed by Google in accordance with Google’s privacy policy.
If you refuse to have your information collected by Google Analytics on E’quipe, LTD. websites, you can suspend collection of information by enabling the Google Analytics Opt-out Add-on on the following Google page.
Google Analytics Opt-out Add-on
https://tools.google.com/dlpage/gaoptout?hl=en

For more details on the information collected by Google Analytics and Google’s privacy policy, please visit the following Google websites. Please note that none of the E’quipe, LTD. shall be responsible for any damages resulting from the use of Google Analytics services.
Google Analytics Terms of Services
https://www.google.com/analytics/terms/gb.html
Google Policy and Terms
https://policies.google.com/privacy?hl=en

Page Top